Marketing through Periscope is easy and appeals to a large audience. Rather than ignoring how powerful it is, you should learn what you can about it so you can market with it. You can find more tips about Periscope marketing by reading this article.
Know what your goals are. Why do you want to use Periscope marketing? What do you hope to accomplish with it. Before you get started, it is very important that you take the time to clearly define your goals. Decide on an effective strategy. Try to get it right the first time.
Periscope is primarily a means of sharing content. Periscope is useful for more than chatting with your friends. Treat it as a marketing medium. Create informational posts and videos to post on your Periscope page. You can reach significant numbers of people on Periscope.
Watch your grammar, even if you do not feel like it is necessary. You may feel like you can get away with a mistake here and there due to the nature of your business, but this is not true. If you know that your grammar has issues, run everything through a checker before you post it.
Post something every day on your Periscope page. Probably the single most effective way to boost your Periscope marketing is to be an active participant on Periscope. That means writing new posts, sharing new ideas, and passing on interesting things from around the web. The more active you are, the more opportunity there is for people to see your page.
If you have nothing valuable to say to your audience, do not say anything. People do not want to visit your page and be treated to information that is useless and/or dated. if you do not have anything relevant and unique to talk about, try sharing links or videos that are in the same niche.
Never rely on anyone else's advice as to when the best time for updating your page is. While a non-profit may find people are more charitable on the weekend, that doesn't mean your customers aren't actually checking out your page at work. Do your own research to figure out when you should be posting.
Have a discount or a freebie on your Periscope page is a great way to increase followers. People love freebies. Offering a freebie or other discount will encourage your followers to share the offer. When people share your offer, you are exposing your business to additional customers that may not have heard of you.
Use pictures. Once you've got your site set up, share pictures with your Periscope friends and fans. These pictures can be of your product, or they dig this can be inspirational or funny pictures. Your customers will share these pictures with their own Periscope friends, which raises your exposure across the site and will lead people to you.
Figure out the best time for your Periscope posts. You will get more attention for your updates if you post them when your subscribers are checking Periscope. You could for instance share updates around noon if your subscribers are likely to check Periscope during their lunch break or share your updates during the evening.
As you can see, Periscope marketing isn't that hard once you understand what you're doing. Make sure to use the tips you just read consistently so that you can demonstrate to your customers that you're serious about your business. Soon you'll wonder why you ever tried to market your business without Periscope.